The Best 5+ Internal Communication Tools – 2025
The best internal communication tools: benefits, pitfalls, pricing, and more.
Best Internal Comms Software
Internal communication tools are software platforms designed to help organizations share information, updates, and news with employees. These tools are especially important for HR teams, helping them manage internal newsletters, announcements, and foster overall engagement within the company. With the right tool, teams can communicate effectively, whether they’re remote, in the office, hybrid, deskless, or constantly traveling.
To put together this guide, we’ve spent hours reviewing and testing the top internal communication tools to help HR professionals choose the best option for their needs. We’ve compared key features, pricing, and user experiences to give you a shortlist, as well as a comprehensive understanding of what each tool offers.
By the end of this guide, you'll take away at least 2-3 options that might be right for your organization if you’re looking for a more straightforward yet HR-centric approach to internal comms— as opposed to a broader communications suite like an intranet, or the other end of the spectrum, a generic email marketing tool. Within this internal comms concept, we’ll suggest tools that present a good variety of approaches, features, and price ranges.
To choose the best internal communication tools, we had demos with all tested vendors, evaluated each platform from multiple user roles within HR teams, and gathered feedback from real-world HR professionals using these tools day in and day out. In short, we rigorously followed our HR Tech vetting methodology. We’ve rated each tool on several key factors, and the following three were considered the most important for selecting these internal communication platforms:
- Employee Engagement Features: The best internal communication tools go beyond just sending messages—they actively engage employees with features like real-time polls, surveys, and engagement metrics. These features ensure that communication is not just delivered, but also interactive, allowing HR teams to gauge employee sentiment and adjust strategies accordingly.
- Customizable Newsletter & Announcement Templates: Internal communication tools should make it easy to create, schedule, and distribute internal newsletters or company-wide announcements. The ability to customize templates based on departmental needs, audience segmentation, and branding helps ensure that communications feel personalized and relevant.
- Integration with HR Systems & Analytics: Top internal communication tools seamlessly integrate with existing HR systems, like HRIS, or more specific tools for rewards, recognition, engagement, and performance management, allowing HR teams to centralize data and improve the consistency of their messaging. Reporting and analytics capabilities also play a key role, helping HR teams monitor the effectiveness of their communications and make data-driven decisions to improve employee engagement.
Notice how these criteria closely align with the needs of HR teams? That’s because the best internal communication tools excel at streamlining processes and offering flexibility, which is essential when dealing with diverse teams and communication needs.
Nectar
Poppulo
ContactMonkey
Workshop
Cerkl Broadcast
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Nectar
We chose Nectar because it offers a unique combination of culture-building and communication tools, making it an excellent choice for small to mid-sized teams looking to boost employee morale and engagement. The user-friendly interface and focus on social recognition help teams create a positive work environment without the complexity of larger platforms.
PROS
- Supports custom recognition and rewards programs that help HR teams drive employee engagement and boost morale.
- Encourages a positive company culture with tools for celebrating milestones like birthdays and anniversaries.
- The interface is commonly celebrated for being clean and intuitive, making it easy for both HR and employees to adopt with minimal training.
- Regularly introduces new features and enhancements to its products.
- Volume discounts available for organizations with 500+ employees.
- You pay for the rewards that are claimed. Points and allowances that remain unused won’t cost you a dime.
CONS
- Pricing details aren’t publicly available, which can make it harder for small teams to assess fit without booking a demo.
- Reporting is somewhat basic and may fall short for large companies needing deeper engagement analytics.
- Lacks the broader scalability and feature depth of enterprise communication platforms like Slack or Teams.
- The priced plans are not available to start off as a self-service process. You’d have to book a demo and pay to access some of the premium features.
- The rewards selection could feel limited to some teams, especially those looking for more experiences in offer.
- No longer offer a free plan.
Nectar stands out as an internal communication tool designed with employee engagement and recognition at its core. During our demo, we were particularly impressed by how the platform allows HR teams to build recognition programs that foster positive culture and keep employees engaged. You can choose from pre-built templates that are proven to work and simply drag and drop content to build branded company announcements within minutes.
That said, it’s not just an internal email marketing tool. One of Nectar’s most appealing features is its ability to track employee milestones, such as birthdays and work anniversaries, and its customizability for celebrating both big and small achievements. You can ‘set-and-forget’ some of these milestones to send on those special days and then track how well employees respond to them. Of course, this all integrates with extreme ease with the rest of Nectar’s rewards and recognition suite.
More on this point, comparing Nectar to similar platforms, we found that it provides a more holistic approach to internal communication by blending recognition, culture-building, and employee engagement. Unlike more general communication tools, Nectar goes a step further by offering a dedicated focus on strengthening team morale and company culture.
However, it does have some drawbacks. Pricing transparency is a bit of a concern—especially for smaller businesses who may be hesitant to invest without understanding the costs upfront. We’ve also heard that the reporting capabilities could be refined as they don’t seem like a current large focus of the company. We expect that to change in the short term, however, and to end on a positive note, we’ve also been long time fans of their rewards and gifts catalogue.
Nectar is used to build culture by over 1,400 organizations, including SHRM, PropLogix, Statista, and National Debt Relief.
Nectar offers custom pricing based on company size and needs. The best way forward is to request a demo for an accurate price estimate.
Best For
Nectar is ideal for small to mid-sized teams that want to prioritize employee recognition and company culture through easy-to-use internal communication tools.
Poppulo
We like Poppulo for its robust multichannel communication capabilities and AI-driven personalization, making it a solid choice for large enterprises aiming to enhance employee engagement and communication effectiveness. The platform's comprehensive analytics and multiple integrations can empower organizations to deliver targeted messages across diverse channels.
PROS
- Supports multichannel communication, including email, mobile, digital signage, and Microsoft 365 integrations, ensuring messages reach employees through their preferred channels.
- Offers AI-powered personalization, allowing organizations to tailor content to individual employee preferences and behaviors, enhancing engagement.
- Provides comprehensive analytics and reporting tools, enabling organizations to measure the effectiveness of their communications and make data-driven decisions.
- Supports multichannel communication, including email, mobile, digital signage, and Microsoft 365 integrations, ensuring messages reach employees through their preferred channels.
- Offers AI-powered personalization, allowing organizations to tailor content to individual employee preferences and behaviors, enhancing engagement.
- Provides comprehensive analytics and reporting tools, enabling organizations to measure the effectiveness of their communications and make data-driven decisions.
CONS
- Some users have reported that the platform's mobile functionality can be less responsive compared to other devices, potentially impacting the user experience for mobile users.
- The platform's extensive features and capabilities may present a learning curve for new users, requiring time and training for full adoption.
- Pricing details are not publicly available, necessitating direct contact with the company for information, which may be a consideration for organizations during the evaluation process.
- Some users have reported that the platform's mobile functionality can be less responsive compared to other devices, potentially impacting the user experience for mobile users.
- The platform's extensive features and capabilities may present a learning curve for new users, requiring time and training for full adoption.
- Pricing details are not publicly available, necessitating direct contact with the company for information, which may be a consideration for organizations during the evaluation process.
Poppulo stands out as a comprehensive internal communication platform designed to meet the complex needs of large enterprises. Its multichannel approach allows organizations to deliver messages via email, mobile apps, digital signage, and Microsoft 365 integrations, allowing comms and HR teams to deliver targeted content that meets employees where they are.
Recently, we’ve been impressed with their AI capabilities. With what they call AI Content Assist, internal comms teams can quickly generate polished messaging, adjust tone and length, and craft compelling headlines in seconds—freeing up time for more strategic initiatives. Poppulo AI also provides intelligent suggestions to help refine campaign strategies and uncover new engagement opportunities based on past performance data.
Another strength, and a very human one at that, is its support resources. Poppulo customers benefit from a dedicated customer success manager, detailed documentation and guides, and an active user forum. On G2, several users specifically call out the quality of onboarding and ongoing support as a standout feature— especially helpful given the platform’s depth and range of features.
That said, some users mention that the mobile app experience could be more refined, and setting up advanced campaigns involves a learning curve. Also, pricing is not publicly available, so teams need to undergo a demo process to get full visibility into cost.
Still, for enterprise organizations looking for a deeply customizable, analytics-driven platform to manage internal comms across various channels, Poppulo remains one of the most mature and full-featured solutions on the internal comms software market.
Poppulo is trusted by over 4,500 global organizations, including more than 40 of the Fortune 100 companies. It is championed by names like Mercedes-Benz, Zurich, Marriott, Hershey’s, and more.
Poppulo offers custom pricing tailored to each organization's specific needs and size. Interested parties are encouraged to contact Poppulo directly to request a demo and obtain detailed pricing information.
Best For
Poppulo is ideal for large enterprises seeking a robust, multichannel internal communication platform with AI-driven personalization.
ContactMonkey
We chose ContactMonkey for its seamless integration with Outlook and Gmail, enabling organizations to create, send, and track engaging internal emails directly from their existing email clients. This approach simplifies internal communications without requiring additional platforms, making it a practical choice for teams aiming to enhance employee engagement through familiar tools.
PROS
- Integrates directly with Outlook and Gmail, allowing users to manage internal communications within their existing email clients.
- Provides real-time analytics on email open rates, click-through rates, and employee engagement metrics.
- Offers a user-friendly drag-and-drop email builder with responsive templates, facilitating the creation of visually appealing internal newsletters.
- They have also added AI features, like a subject line and preheader text automatic generator, optimizing for maximum opens.
- Integrates directly with Outlook and Gmail, allowing users to manage internal communications within their existing email clients.
- Provides real-time analytics on email open rates, click-through rates, and employee engagement metrics.
- Offers a user-friendly drag-and-drop email builder with responsive templates, facilitating the creation of visually appealing internal newsletters.
- They have also added AI features, like a subject line and preheader text automatic generator, optimizing for maximum opens.
CONS
- Some users have reported occasional issues with email formatting when using complex designs.
- Limited functionality for channels outside of email, lacking features like mobile push notifications or intranet integration. Some features, like changing fonts, can even cost extra.
- Pricing details are not publicly available, requiring direct contact for information, which may be a consideration for organizations during the evaluation process.
- Some users have reported occasional issues with email formatting when using complex designs.
- Limited functionality for channels outside of email, lacking features like mobile push notifications or intranet integration. Some features, like changing fonts, can even cost extra.
- Pricing details are not publicly available, requiring direct contact for information, which may be a consideration for organizations during the evaluation process.
ContactMonkey is an internal communications tool designed to enhance employee engagement through seamless email integration. By embedding directly into Outlook and Gmail, it enables communicators to create, send, and track internal emails without leaving their email client. This integration simplifies the communication process, reducing the need for additional platforms and streamlining workflows.
The platform's drag-and-drop email builder allows users to craft responsive, branded newsletters effortlessly. With access to over 700 customizable templates, teams can quickly design emails that resonate with their audience. Additionally, ContactMonkey offers real-time analytics, providing insights into open rates, click-through rates, and overall engagement, which are crucial for refining communication strategies.
However, some users have noted occasional formatting issues when using complex email designs, which may require additional troubleshooting. Unlike platforms such as Poppulo, which offer multichannel communication options, ContactMonkey focuses primarily on email, lacking features like mobile push notifications or intranet integration.
That said, they do offer employee surveys, which are one of the basic features of a broader employee experience product. With this precedent, we expect them to keep adding more use cases to their product. Right now, it’s a great bet for those who want a no-frills way of crafting good looking emails within the tools your organization already uses.
ContactMonkey is trusted by over 1,000 organizations, including names like Ikea, Toyota, KPMG, and Roku.
ContactMonkey offers three pricing tiers:
- Essential: Starting at $600/month for 500 employees, this plan includes easy message creation, engaging newsletters, and basic tracking.
- Plus: Offers deeper campaign insights and engagement through tailored content; pricing is custom and requires direct contact for details.
- Enterprise: Provides advanced customization and integrations for more complex needs; pricing is custom and requires direct contact for details.
Best For
ContactMonkey is ideal for organizations seeking to enhance their internal email communications within Outlook or Gmail, offering seamless integration and robust analytics to improve employee engagement.
Workshop
We chose Workshop for its email-first approach to internal communications. It offers an intuitive drag-and-drop editor similar to Mailchimp but specially designed for the workplace. Its seamless integrations with platforms like Slack, SharePoint, and Microsoft Teams enhance its versatility, making it a valuable tool for organizations aiming to streamline their internal messaging and use past send data behind every decision.
PROS
- A notably user-friendly drag-and-drop email editor enables the creation of polished, branded internal communications without the need for coding skills— and with remarkable multi-media support.
- Robust integrations with platforms like Slack, SharePoint, and Microsoft Teams allow for cross-channel communication, ensuring messages reach employees through their preferred channels.
- Comprehensive analytics provide insights into email performance, including open rates, click-through rates, and engagement metrics, aiding in optimizing communication strategies.
- A notably user-friendly drag-and-drop email editor enables the creation of polished, branded internal communications without the need for coding skills— and with remarkable multi-media support.
- Robust integrations with platforms like Slack, SharePoint, and Microsoft Teams allow for cross-channel communication, ensuring messages reach employees through their preferred channels.
- Comprehensive analytics provide insights into email performance, including open rates, click-through rates, and engagement metrics, aiding in optimizing communication strategies.
CONS
- Primarily focused on email communications, which may not suffice for organizations seeking a more comprehensive, multichannel internal communications platform.
- Some users have reported wanting more advanced design customization options within the survey builder.
- There is no central view for non-campaign emails, which can lead to difficulty finding a specific one-off send.
- Admin permissions are capped at 4 users unless upgraded to a higher tier, which some users reported frustration with. Also, you can’t currently restrict specific users from editing templates.
- Primarily focused on email communications, which may not suffice for organizations seeking a more comprehensive, multichannel internal communications platform.
- Some users have reported wanting more advanced design customization options within the survey builder.
- There is no central view for non-campaign emails, which can lead to difficulty finding a specific one-off send.
- Admin permissions are capped at 4 users unless upgraded to a higher tier, which some users reported frustration with. Also, you can’t currently restrict specific users from editing templates.
Workshop is an internal communications platform designed with an email-first approach, enabling organizations to create, send, and measure employee newsletters and branded internal emails effectively. Its intuitive drag-and-drop editor allows users to craft professional, on-brand communications without requiring coding expertise. This ease of use is complemented by an ever-growing library of customizable templates for which we’ve heard consistent praise.
Another helpful thing about Workshop is that it integrates with popular platforms such as Slack, SharePoint, and Microsoft Teams. This cross-posting capability ensures that internal communications are not siloed within email but can reach employees through multiple channels, enhancing engagement without requiring the set up of a fully-fledged yet costly intranet.
We also think the platform’s comprehensive analytics make it stand out. For each email, Workshop provides insights based on key metrics like open rates, click-through rates, and read times. These analytics can be filtered by department, role, or location, allowing for targeted analysis and optimization of communication strategies.
However, organizations seeking a more expansive, multichannel internal communications solution may find Workshop's email-centric focus limiting compared to platforms like Nectar, which offer broader communication options tied to engagement tools for employee rewards and recognition. Additionally, while the platform is very user-friendly, some users have expressed a desire for more advanced design customization within the email and employee survey templates.
Workshop is used by large and small organizations. Some notable and bigger names include Aston Martin, HarperCollins, Papa John’s, and Sun Country Airlines.
Workshop offers the following pricing tier:
- Essential: Starting at $250/month for 250 employees, this plan includes access to the core internal communications platform.
For organizations with larger teams or additional requirements, Workshop provides customized pricing plans.
Best For
Workshop is ideal for teams seeking an email-first internal communications platform that offers ease of use, robust integrations, and comprehensive analytics to enhance employee engagement and internal messaging.
Cerkl Broadcast
We like Cerkl Broadcast because of how it delivers tailored content across multiple channels, including email, mobile apps, and your own mobile app. This approach is deskless-friendly and has recently been enhanced with AI-driven personalization capabilities.
PROS
- Supports multi-channel communication, including email, mobile apps, and intranet integrations, ensuring messages reach employees through their preferred platforms.
- Provides real-time analytics and insights across communication channels, allowing organizations to measure engagement and optimize their internal communication strategies.
- AI-powered personalization delivers tailored content to employees based on their preferences and behaviors—for example, Cerkl’s MyNews engine can automatically adjust newsletter content so each employee sees the most relevant updates for their role, location, or past engagement.
- Supports multi-channel communication, including email, mobile apps, and intranet integrations, ensuring messages reach employees through their preferred platforms.
- Provides real-time analytics and insights across communication channels, allowing organizations to measure engagement and optimize their internal communication strategies.
- AI-powered personalization delivers tailored content to employees based on their preferences and behaviors—for example, Cerkl’s MyNews engine can automatically adjust newsletter content so each employee sees the most relevant updates for their role, location, or past engagement.
CONS
- With pricing starting at $799/month and scales based on audience size, this may be a consideration for smaller organizations with limited budgets.
- Some users have reported a desire for an autosave feature, the lack of which may result in hours of work being lost due to the wrong click.
- The platform's extensive features can be cognitively heavy in some cases and involve a steep learning curve.
- With pricing starting at $799/month and scales based on audience size, this may be a consideration for smaller organizations with limited budgets.
- Some users have reported a desire for an autosave feature, the lack of which may result in hours of work being lost due to the wrong click.
- The platform's extensive features can be cognitively heavy in some cases and involve a steep learning curve.
Cerkl Broadcast stands out to us for its early and always-developing use of AI-driven personalization and multichannel communication capabilities. Unlike email-first platforms like Workshop or ContactMonkey, Cerkl goes further by delivering tailored content through email, mobile apps, and intranet integrations—making it especially useful for organizations with large, diverse, or deskless workforces.
Its MyNews engine is a key differentiator, personalizing content for each employee based on preferences, role, location, and past engagement. This personalization drives higher relevance and engagement while saving internal comms teams time on segmentation. Cerkl also integrates with platforms like SharePoint, Slack, and Microsoft Teams, making unifying messaging across the digital workplace easy.
That said, pricing starts at $799/month and scales based on audience size, which may be a consideration for smaller organizations with limited budgets. To provide a quick comparison, tools like Workshop start at $250/month but are mostly email-focused.
Some users have also voiced the need for an autosave feature, citing frustration after losing work hours due to a mistaken click. While powerful, the platform's feature set can also feel cognitively heavy. We’ve seen reports of friction with the email builder, including complaints about design limitations like the inability to wrap text around images.
Still, for mid-to-large teams that want deep personalization and multichannel reach, without shelling out for a full intranet that can cost $20,000, Cerkl Broadcast is a strong contender that offers capabilities few platforms in this category can match.
Companies like Citrix, Paycor, Novant Health, and the University of Cincinnati use Cerkl Broadcast to enhance their internal comms.
Cerkl Broadcast's pricing starts at $799 per month, scaling based on the number of employees. All features are included from the start, with the mobile app available for an additional 20% of the total cost.
Best For
Cerkl Broadcast is a good bet for medium-sized organizations seeking an AI-powered internal communications platform that delivers personalized content across multiple channels.
Firstup
We selected Firstup for its innovative approach to internal communications, particularly its emphasis on personalized employee journeys. This feature enables organizations to deliver tailored messages to individuals, teams, or the entire company, effectively driving engagement and action. The platform's ability to unify communications across multiple channels ensures that employees receive relevant information in their preferred formats, fostering a more connected and informed workforce.
PROS
- Supports personalized employee journeys, allowing organizations to deliver relevant content to individuals, teams, or the entire workforce based on role, behavior, or lifecycle stage. For instance, you can tailor a journey for the C-suite, the deskless part of the company, specific departments, new hires, etc.
- Enables multi-channel internal comms through email, mobile, and other HR software integrations, ensuring consistent messaging across all facets of the organization.
- The user-friendly interface simplifies content creation and campaign management, which is critical for teams managing large-scale internal comms.
- Supports personalized employee journeys, allowing organizations to deliver relevant content to individuals, teams, or the entire workforce based on role, behavior, or lifecycle stage. For instance, you can tailor a journey for the C-suite, the deskless part of the company, specific departments, new hires, etc.
- Enables multi-channel internal comms through email, mobile, and other HR software integrations, ensuring consistent messaging across all facets of the organization.
- The user-friendly interface simplifies content creation and campaign management, which is critical for teams managing large-scale internal comms.
CONS
- Pricing is not publicly disclosed, which we see as a barrier during the early evaluation phase.
- Some users report issues with the search functionality, making it challenging to locate specific content within the platform.
- Compared to platforms like ContactMonkey or Poppulo, Firstup’s AI-powered writing features are considered less advanced; at least as of early 2025.
- Pricing is not publicly disclosed, which we see as a barrier during the early evaluation phase.
- Some users report issues with the search functionality, making it challenging to locate specific content within the platform.
- Compared to platforms like ContactMonkey or Poppulo, Firstup’s AI-powered writing features are considered less advanced; at least as of early 2025.
Firstup is a comprehensive internal communications platform designed to enhance employee engagement through personalized messaging and multi-channel delivery. Its standout feature is the ability to create personalized employee journeys, allowing organizations to tailor communications to individual employees, specific teams, or the entire company. This approach ensures that messages are relevant and timely, effectively driving desired actions and fostering a more connected workforce.
The platform's multi-channel delivery capability enables communicators to reach employees via email, mobile applications, and other integrated systems, accommodating diverse communication preferences within the workforce. This flexibility is particularly advantageous for large enterprises with a combination of deskless and in-office team members, ensuring consistent messaging across the organization that leaves nobody behind.
We were impressed with our tour of the platform, and our findings resonate with users who have highlighted the user-friendly interface, noting that the backend is intuitive and simplifies the content creation and distribution process. This ease of use reduces the time and effort put into each campaign. In our view, it allowed for more thinking to be put behind each message instead of having to go through several manual processes to craft each one. This is particularly good considering how the platform also leverages user behavior data so that you can tailor communications accordingly.
All this being said, we do see some areas for improvement. We’re never fans of the lack of pricing transparency since you have to reach out or get a demo to get an estimate of the cost. Additionally, while efforts have been made to enhance the search functionality, finding specific content or past messages can be a tricky endeavor.
Lastly, compared to other platforms like Poppulo and ContactMonkey, Firstup's AI text-generation features are somewhat less advanced. As of this writing, their use of AI is mostly for content delivery optimization (for time and channel) and not so much to help you with crafting each message.
According to our research, Firstup is used to enhance communication at places like Ford, Toyota, jetBlue, KraftHeinz, and Providence.
Firstup offers custom pricing tailored to the specific needs and size of each organization.
Best For
Firstup is ideal for large enterprises seeking a personalized internal communications platform that delivers tailored content across multiple channels. We think they’re quite unique for their employee journey philosophy, which we’d hope more SMB-oriented companies pick up on.
Key Features/What to Look For in Internal Communications Systems
When choosing an internal communication tool for HR teams, look for features that facilitate easy communication, engagement, and reporting. Here are the most important features to consider:
- Employee Surveys & Feedback Tools: Look for platforms that allow HR teams to gather real-time employee feedback via surveys or polls. This helps HR track engagement, gather insights, and measure employee satisfaction.
- Automated Communication Tools: Tools that automate repetitive tasks, like sending out company-wide announcements or newsletters, can save HR teams significant time and ensure consistency in messaging.
- Integration with HR Systems: Ensure the tool integrates smoothly with your existing HR software systems, like HRIS or payroll platforms, to centralize communication and simplify operations for the entire team.
- Reporting & Analytics: A good internal communication tool will offer robust analytics to track the effectiveness of your communications, helping HR teams optimize their strategies and improve engagement with each send.
Pitfalls to Avoid When Selecting an Internal Communication Tool
While choosing the best tool, be mindful of the following pitfalls that HR teams should avoid:
- Scalability Issues: Some tools may be great for small teams but struggle to scale as your company grows. Choose a platform that can support your organization as it expands. For instance, while using Mailchimp for internal communications might be good for a while, it will almost certainly make you switch platforms once you need more HR and corporate-oriented features like surveys, recognition, feedback workflows, or other intranet-like tools; which is why we don’t list them on this list. As you probably saw from the selection, it’s very HR-focused!
- Lack of Language Support: If you have a diverse workforce, ensure the tool supports multiple languages. This is essential for ensuring inclusivity and effective communication across global teams.
- High Costs for Smaller Teams: Some internal communication tools offer enterprise-level features that come with high price tags, which may not be necessary for smaller organizations. Be sure to evaluate pricing carefully and choose a tool that fits your company's size and budget.
Pricing of the Best Internal Communications Software
Internal communication tools typically offer a variety of pricing models, including:
- Subscription-Based Pricing: Most tools operate on a monthly or annual subscription basis, with prices often tiered depending on the number of users or features required.
- Freemium Plans: Some tools offer a free version with basic features, with the option to upgrade to more advanced tiers as your organization’s needs grow.
- Enterprise Pricing: Larger companies with specific needs may have access to custom enterprise plans that offer advanced features like AI-driven analytics or dedicated customer support. These plans often come at a higher cost.
When evaluating pricing, consider the following typical use cases:
- Small Teams (under 50 employees): Most tools we've reviewed offer pricing starting around $250 to $600/month, often with flat-rate plans rather than per-user pricing. At this tier, platforms like Workshop or ContactMonkey may be more accessible, especially for teams focused primarily on email communication.
- Medium Teams (50–200 employees): Expect pricing to land between $600 and $1,200/month, depending on feature depth and number of communication channels. Tools like ContactMonkey’s Plus plan or Cerkl Broadcast’s entry tier are common choices here, offering analytics, templates, and personalization.
- Large Teams (200+ employees): Enterprise-level tools like Firstup, Poppulo, or Cerkl Broadcast typically offer custom pricing, starting at around $799/month and scaling significantly based on the number of employees and the complexity of features like personalization, integrations, and governance controls.
FAQs About Internal Communication Software
What are internal communication tools?
Internal communication tools are software platforms that help Human Resources teams communicate important updates, news, and announcements to employees across different departments or locations. The starting point and go-to for most comms and HR teams these days is email communication, which is why thist list includes companies that put that use case front and center.
How do internal communication tools help HR teams?
These tools improve employee engagement by streamlining communication, automating repetitive tasks like newsletter distribution, and providing valuable insights through surveys and analytics.
Are there any free internal communication tools available?
Yes, many platforms offer free versions with limited features. These can be a good starting point for smaller teams, though you may need to upgrade as your communication needs grow.
How do I choose the right internal communication tool?
Consider features such as ease of use, integration with HR systems, scalability, and pricing. Tools that offer automated workflows and employee feedback options are often great choices for HR teams.
Do these tools support multilingual communication?
Yes, the best tools tend to offer multilingual support, which is essential for global teams. If your organization operates across different regions, be sure to check if the tool can accommodate the languages you need.
Last Advice on Buying and Implementing an Internal Communications Tool
If you’ve made it this far, you’re well ahead of most buyers. By narrowing your shortlist and understanding which tools align with your internal comms goals—whether it's personalized journeys, email analytics, or multi-channel delivery—you’ve already done the heavy lifting.
As you move into demos, be direct about the features that matter most to your team. Ask vendors to show workflows like sending a company-wide message, segmenting an audience, or tracking engagement. If possible, provide test content to see how intuitive the builder really is.
From here, it’s about implementation and change management—but with your knowledge, you’re equipped to guide both. To continue your research, in case you need more than an internal comms tool, check out our guides to feedback software and employee recognition tools— two categories often closely connected to workplace communication success.
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